How a 1991 Ink-Saving Font Became a Design Staple
The short, surprising story of Century Gothic's rise from a Windows system font to a favorite among minimalist brands, plus the ink-saving study that made headlines two decades later.
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Journal · 4 Notes
Plainly-written notes on geometric type.
History, pairing rules, licensing, and branding advice for Century Gothic and the geometric sans family it belongs to — no jargon, no filler.
What to Pair With a Geometric Sans (and What to Avoid)
A working method for choosing a body face, tracking values, and layout habits that keep geometric headlines from feeling cold.
Read the note →Twelve Free Fonts That Share Century Gothic's DNA
A closer breakdown of each open-license alternative in the gallery, where each one diverges from the original, and when to reach for it.
Read the note →Building a Minimal Logotype Around Circular Letterforms
A step-by-step approach to turning a geometric sans into a distinctive, small-format wordmark that still reads at favicon size.
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